Nature abounds in precious ingredients for health and beauty. Among them, recycled beetroot stands out as an innovative and powerful active ingredient for hair care.
Used in the Nouus Growth Serum, this upcycling ingredient is not only a sustainable gesture for the planet, but also an exceptional solution for preserving and improving the health of the scalp. Find out why recycled beetroot is a key ingredient in a minimalist, effective hair routine.
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Naturally rich in betaine, recycled beetroot is a moisturising ingredient of choice. Betaine acts as a humectant, helping the scalp to retain water and preventing dryness and tightness. Optimum hydration also promotes a healthy ecosystem for hair follicles, preparing the ground for stronger, more radiant hair growth.
Rich in natural antioxidants, recycled beetroot helps to calm inflammation of the scalp. Thanks to its potassium and magnesium content, it helps to restore the scalp's natural balance, reducing feelings of discomfort such as itching or redness. A soothed scalp is the key to healthy, radiant hair.
A well-maintained scalp is essential for healthy hair. The natural nitrates in recycled beetroot promote blood microcirculation, improving the supply of nutrients and oxygen to hair follicles. This stimulation helps to strengthen the roots and encourage healthy, vigorous hair growth.
Thanks to its high antioxidant content, recycled beetroot acts as a protective shield against damage caused by external factors such as pollution and free radicals. By strengthening the skin barrier, it keeps the scalp healthy and hair shiny and strong.
The use of recycled beetroot in Growth Serum is also an act of eco-responsible commitment. These beetroot, considered ‘imperfect’ and often wasted, are transformed into a powerful active ingredient through upcycling. This process helps to reduce food waste while offering hair care products rich in benefits, in harmony with the planet.
Enriched with recycled beetroot, Growth Serum moisturises, soothes and stimulates your scalp. Its clean, vegan formula, made from recycled natural active ingredients, makes it a must-have for those who want a minimalist, effective hair routine. With Nouus, take care of your hair while respecting the planet.
Recycled beetroot is not just a sustainable ingredient: it's a real ally for a healthy, balanced scalp. Thanks to its multiple benefits, it moisturises, soothes, stimulates and protects your scalp, all in an eco-responsible way. Used in the Nouus Growth Serum, it proves that upcycling can offer innovative, high-performance solutions for your hair.
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